DISCUSSION QUESTIONS Essay Example | Topics and Well Written Essays - 250 words

DISCUSSION QUESTIONS - Essay Example Based on the target profit of the enterprise the manager can determine the prices he needs to charge to achieve the financial goals of the company. A qualitative technique that the company can use is a focus group of customers. 3. The price sensitivity in the hotel industry is more evident in the lower end of the market. Bargain hotels compete with other hotel chains in a manner that price wars often occur. Price wars are an undesirable business occurrence that hurts the profitability of all companies involved. During the recession people were more sensitive to prices more than ever before due to rising unemployment and lower incomes. 4. Unbundling products in the restaurant industry is a technique that is used to lower the overall prices. Sometimes some of the value added in the bundling for the customers included food items that the customers did not desire. Unbundling enables restaurants the ability to offer lower unitary prices per food items at prices that bring higher profits. 5. Price discrimination occurs when companies charge different prices to different customers (Wisegeek). A socially responsible price discrimination strategy is charging a lower price to senior citizens. Another example of price discrimination is charging higher prices to tourists. 6. A hotel or restaurant can obtain great results from its first revenue management program, but profits are not optimized until the company goes through a process of collecting sales numbers trying different offers and price points in its menu. In the fast food industry the participants are constantly changing their prices. Sometimes companies utilize menu offers that become popular such as McDonald’s $1

Literature Critique Antibiotic Trials for Coronary Heart Disease Lab Report

Literature Critique Antibiotic Trials for Coronary Heart Disease - Lab Report Example Myocardial Infection with Chlamydia) trial performed on 302 patients with ACS and seropositive for C. pneumoniae was conducted in USA. The patients were randomized to placebo or azithromycin 500 mg/ day for three days followed by 500mg/ week for three months. On the basis of the results of ACADEMIC trial in USA, Gupta etal designed a study with 60 patients in UK. These patients were survivors of Acute Myocardial Infarction (MI) and elevated antibody titers against Chlamydia. Another trial called STAMINA (The South Thames trial of Antibiotics in Myocardial Infarction and unstable angina) (n=325) addressed both C.pneumoniae and H.pylori . Multiple drug therapy using amoxicillin (500mg/day) for H.pylori and azithromycin(500mg/day) for C.pneumoniae . both combined with metronidazole (400 mg twice a day )and omeperazole( 20mg twice a day )was administered to the patients. Follow up of this trial extended for one year. There were two more large and intermediate size trials made with randomized patient groups of ACS viz. AZACS and CLARIFY. AZACS (Azithromycin in acute coronary syndrome) This trial involved 1450 patients in Los Angeles and this trial recruited patients regardless of their serostatus for Chlamydia infection. treatment with azithromycin.was given for 5- days and duration of follow up was 6-months. Another trial CLARIFY (Clarithromycin in Acute Coronary syndrome patients in Finland) also studied the effect of antibiotic therapy on the secondary prevention of ACS on 148 patients. The patient selection criteria was subjects with acute non-Q-wave MI or unstable angina . These patients were randomized to blinded therapy with either clarithromycin or placebo for three months. The primary endpoint was composite of death, MI, or unstable...(Anderson & Muhlestein, 2004) Atherosclerosis is a disease of epidemic proportions in the western world. Hence a lot of studies have been directed towards this disease till date. Small pilot studies conducted showed a strong association of C. pneuminiae IgG antibody with clinical atherosclerosis. Morever, animal studies have demonstrated the ability of active infection with C. pneumoniae to stimulate or accelerate, and antibiotics to prevent, atherosclerosis ( Anderson & Muhlestein, 2004). and seropositivity to C.pneumoniae and randomized them to recive either placebo or 3 months of treatment with azithromycin (600mg/week).The primary endpoint was a composite of death, MI, hospitalization for unstable angina or need for repeat revascularization at 3 years. ANTIBIO (Antibiotic therapy after Acute Myocardial Infarction) trials examined treatment with roxithromycin (a macrolide antibiotic) versus placebo for 6 weeks in 872 patients with acute MI. In this case the study end point was death. The ISAR-3 (Intracoronary Stenting and Antibiotic Regimen 3) study investigated roxithromycin, an effective anti-chlamydia macrolide for the prevention of restonosis after coronary stent deployment.